Who has never given up on opening a website because it was loading too slowly or even unavailable?
If information is the first step to reach any customer, problems like these will inevitably decrease your traffic and consequently your lead conversion, but how to avoid them? Essentially by choosing good hosting for your website.
Website hosting is a service for storing and providing websites that have been previously developed, offered by companies that sell space and complementary resources on their servers.
There are three types of hosting:
Shared: the most common type, ideal for small websites. They offer shared plans, at low cost and with sufficient resources for good performance.
VPS: recommended for sites with thousands of daily visits, medium-sized. It has advanced configuration resources and the processor and RAM are individual.
Dedicated: the price is high, but it has numerous configuration possibilities, large processing capacity, storage, memory, and network. Recommended for large sites.
After choosing the best type of storage for your company, you need to decide on the best hosting service.
Check out seven tips that will help your company choose the best website hosting:
1. Availability
Having guaranteed availability is the main point to consider, after all, it is pointless to develop a quality website if your customers cannot access it because it is constantly down.
2. Technology
The development of a website is personalized and says a lot about your company; however, there are various technologies that can be employed in this process. Make sure that the hosting service is compatible with your page's programming, or you risk altering its characteristics.
3. Be aware of space
WordPress is often the most chosen platform; however, the more content is produced, the larger it will become. Knowing exactly how much space will be used can be difficult, but making an estimate will avoid a future change in your hosting plan.
4. Traffic limitation
When you hire a provider, the service comes with a previously stipulated data transmission limit, which, if exceeded, may take your site offline or generate an extra charge that may not be cheap.
5. Support
Errors can happen regardless of the service contracted or the price. A good hosting plan needs to offer support at all times, in addition to having qualified assistance.
6. Latency
The response time or latency is calculated from the moment the user requests to visit your site. If it takes too long to load, it is very likely that they will give up and look for your competitor. There are several sites on the web, such as Pingdom, that measure speed.
7. Payment
Price is always a differentiator to consider. Some plans offer discounts depending on the length of the contract and resources offered. Evaluate your website's needs and the cost-benefit of the service.