111 million Brazilians active on Facebook each month, and you still haven't invested in the platform to advertise your product? What are you waiting for to reach your potential customer anywhere and anytime during the day?
Facebook provides various ad options for you to explore the best aspects of your product and present it in the most attractive way possible. The social network uses demographic data, contact information, and browsing habits to target ads, connecting your product to those who are interested in it. This means your chances of converting a user into a customer increase.
Increase Your Sales by Reaching the Right Audience
With Facebook ads, you can find the right customer on the device that is part of their daily routine. The different ad formats work on computers, smartphones, and tablets, and on any connection speed. You can also choose the best option according to your campaign's objective, which can be to capture leads or increase engagement on your company's page.
If your goal is to increase sales through lead generation, Facebook Lead Ads simplify the form-filling process, as they are designed to require minimal typing from the user. They work as follows: when the user clicks on your ad, they will encounter a form pre-filled with the information shared with the social network, such as email address and phone number. This data will be passed on for you to follow up and make the sale.
Ads Designed to Win Over Your Customer
If your goal is simply to generate more engagement on your company's page, there are options to promote the page and boost specific posts. By promoting the page, your ads will always appear on the side of the site and encourage users to like the page, while boosted posts will appear in users' news feeds.
In this second scenario, there are even more options to showcase your product. You can boost posts with photos, videos, in carousel format (multiple photos in sequence leading to a link), multimedia presentations, and canvas (for mobile devices only).
Ads for Any Budget
One of the most relevant advantages of advertising on Facebook is that the budget is adjustable to what you are willing to spend. There is no minimum or maximum limit on the amount that must be invested in ads.
Take advantage of all the features of the Facebook for Business platform by investing in a good performance-focused campaign and be surprised by the results!