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Agência Kaizen

With more than 15 years of market experience, Kaizen Agency is a Google Partner company specialized in high-performance digital marketing.

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Av. Praia de Belas, 1212, CJ 1105 – Praia de Belas
Porto Alegre/RS — CEP 90110-000

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São Paulo/SP — CEP 04551-000

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Rodovia Doutor Antônio Luiz Moura Gonzaga, 3339 – Multi Open Shopping + Offices, Rio Tavares
Florianópolis/SC — CEP 88048-300

0800-550-8000

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We are a company guided by Christian values.

“Whatever you do, work at it with all your heart, as working for the Lord, not for human masters.”

Colossians 3:23
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Digital Marketing

Hamorim Cafés

B2B landing page for renting Italian coffee machines in Rio Grande do Sul: catalog, included assistance, and budget via WhatsApp with zero initial CAPEX.

0
Highlighted initial CAPEX
+30
Years in the market in RS
2026
Go-live year
Foodservice / Máquinas de Café
2026
Visitar LP no arGaleria de landing pages
Case Hamorim Cafés

The Challenge

Hamorim needed to convert operations (hospitals, bakeries, hotels, offices) into rental budgets — not sell machines outright. Visitors need to understand the model (zero initial investment, included assistance, training) and request a proposal on WhatsApp with minimal friction.

The challenge was to present a broad portfolio of equipment without diluting the unique budget CTA, maintaining proof of scale (+30 years in RS, thousands of operations).

The Solution

We created the landing page at lp.hamorim.com.br/locacao-maquinas-de-cafe:

  • Hero with pain/solution (ready coffee without buying a machine) and WhatsApp CTA
  • Journey in 4 steps + comparison of renting vs buying
  • Filterable catalog of machines with CTAs by model
  • Testimonials, served segments, and FAQ addressing B2B objections

It integrates into the funnel of landing page creation by Agência Kaizen for budget capture.

Services Provided:

Landing PageConversion UXBudget Capture

The Results

Landing page live with complete B2B rental narrative: proof of scale in RS, actionable catalog, and direct path to sales on WhatsApp — ready base for paid media and coffee operation prospecting.

Hamorim Cafés

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Hero — Hamorim Cafés

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Hero — Hamorim Cafés

Hamorim Cafés

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