Have you heard of the Google Partners Marathon?
The event for Google partners took place in September
Have you heard of the Google Partners Marathon? It is a Google event, led by GooBec, aimed at Content Marketing and Advertising agencies that are Google partners. The marathon serves to qualify the teams of the agencies, enhance their knowledge and service methods to ensure even better service for their clients. And Kaizen was one of the invited agencies to participate. How cool is that?
The event took place in Porto Alegre on September 22 and 23. The event exceeded expectations, being very motivating, dynamic, and full of learning experiences. The topics covered in this edition of the Google Partners Marathon were: Fundamentals of Google AdWords (basic), Advertising and Search (advanced), and Video Advertising (ads on YouTube and the Web).
For our Project and Production Manager, Jota Dresch, the event was very cool due to the interaction with other teams, sharing experiences and expanding the network. "Besides knowing the standard of work that Google has, knowing that we are on the right path is very motivating. Having this quality validation is very important for us to continue our work," he commented.
Our colleague Benhur da Rosa, Google AdWords Analyst, also participated in the training. He shares that it was a very cool and different learning experience, as he had the opportunity to learn new things beyond his field of expertise. "The course itself was very good, the teachers taught well and were always willing to help. Besides the environment being very pleasant, it was a new experience for me," he adds.
For Franciele Costa, SEO Analyst, the experience was very enriching for both her and the agency. From now on, she will be able to collaborate even more in the AdWords processes, but now with more knowledge. "For me, it was very good, as I was able to see and measure my understanding of the subject. It was a great opportunity and a unique experience," Fran concludes.
A Close Partnership
Kaizen has been part of the Google partnership network for some time and holds the Premier Partner badge, the highest level of classification. The Google Partners program is aimed at Digital Marketing and Advertising agencies that use the AdWords platform in their campaigns, delivering solid and consistent results for their clients through various types of Google ads, such as: Search Network, Display, Videos, Apps, and much more.
