You already know the Matched Audiences What about LinkedIn? One of the biggest flaws in LinkedIn's advertising platform was the lack of a mechanism that allowed advertisers to reach users they already knew through your website. Now, with this feature, you can build campaigns focused on custom audiences, increasing the presence of your strategy throughout the user's browsing context, better understanding your target audience, segmenting more deeply, and achieving better results.
Check out our video of the day about the Matched Audiences Feature:
